This collaborative is working together to pass tobacco free policies and reduce tobacco use in two Northern Kentucky communities: Covington and Gallatin County. The project will improve data-driven decision making while softening residents’ perceptions about tobacco-free environments. The short-term impacts include healthier residents, increased use of data to plan and evaluate complex health programs, and collaboration across sectors to address health problems in Northern Kentucky. The desired long-term impact is that fewer people will face tobacco-related chronic illnesses, such as heart disease, lung problems, and cancer. And those exposed to secondhand smoke will have improved outcomes and fewer children will start smoking. In addition, the resident tax burden from smoking ($1,168 per household) will decrease. The ultimate goal of the grant is to see a 2% reduction in the adult smoking rate in Covington and a 1% reduction in Gallatin County by August 2019.